Getting the Word Out on My Blog

I’ve been working to promote Green Panda Treehouse’s brand. I want to grow Green Panda Treehouse into a better site and have a bigger audience. My weekly articles at Five Cent Nickel is a big step in that direction. I’m also working with a sponsor to increase visibitilty by offering products very useful and needed.

I’ll post the information up as soon as the contest goes live.

Five Cent Nickel Weekly Posts

In case you’re curious and want to see what I’ve written about on the site, here’s the entire series so far.

• Buy vs. Rent: The Real Estate Dilemma
• Insurance Needs for a Couple with No Kids
• Eating Out Without Breaking Your Budget
• Helping Your Parents With Their Finances
• Index Mutual Funds vs. Exchange Traded Funds (ETFs)
• Tips for Hosting a Dinner Party
• Planning a Family Vacation Without Breaking the Bank
• Tips for Making a Major Purchase
• How to Plan a Wedding Without Breaking Your Budget
• Preventing Impulse Buys and Combatting Clutter
• It’s Never Too Late to Start Fixing Your Finances
• How to Negotiate and Lower Your Bills
• How to Fix Errors on Your Credit Report
• How to Handle Marriage and Money Talks
• How to Prevent Identity Theft and E-mail Scams
• Budgeting and Automation: Streamline Your Finances
• Lending Money to Family and Friends
• How to Save Money on Health Insurance
• Five Tips for Dealing With Job Loss
• Save Money With Do-it-Yourself Car Repairs

What are you doing to get the word out on your blog?

I’m doing two part interviews with bloggers on two of my personal sites. I’m excited to have Baker from Man Vs Debt answer a few of my questions on this new project. The first part is here on Vega Baja Productions. The second part is on Green Panda Treehouse . If you’re a blogger and wouldn’t mind being interviewed, please feel free to contact me.

Absolutely.  I’m still very young in blogging and have a lot to learn, but I really feel I could be a successful full-time blogger.  There are a lot of factor that are involved, but I am intent on learning the ropes as fast as possible!

Please subscribe to Man Vs Debt and chat with Baker on Twitter.

I’m doing two part interviews with bloggers on two of my personal sites. I’m excited to have Craig from Budget Pulse answer a few of my questions on this new project. The first part is here at  Vega Baja Productions . The second part is on Green Panda Treehouse. If you’re a blogger and wouldn’t mind being interviewed, please feel free to contact me.

How long have you been blogging? 

I have been blogging for about 8 months now although I manage the blog more with what other writers contribute.  I enjoy writing simple pieces geared towards those in a similar age bracket and situation as me.  Talking about ways to enjoy being active but also being frugal are topics I enjoy blogging about and discussing with others about new ways to go about having fun without spending an arm and a leg.

Who is your target audience on the site?

Our target audience for the BudgetPulse software is anyone who is looking for a simple software to help them with their budgeting needs.  We pride ourselves on having a simple tool that the everyday person can use with ease but has the necessary functionality to help people get to the nitty gritty of budgeting.  For the blog we treat it as the same way and know that our audience varies in age and knowledge and keep more informative and light hearted and fun posts that they can relate to.

With the Rudder situation, how does BudgetPulse compare?

It was a tough hit for the whole online budgeting software companies when the Rudder news broke.  I have personally met the owners and they are good guys and I feel for them in their situation.  But it is an isolated event and hopefully users can not look down on the industry as a whole. 

Our situation is different because we do not and will never sync with banks.  Identity theft is very serious and something we do not want to risk for ourselves, and do not want to put our users at risk either.  Their situation was also based off the fact that there was issues with the email system something that we currently do not do.  Especially with a start-up it is hard to develop trust from users, and we are taking all security measures to prove we are trustworthy to our users, and that is one of the main reasons we do not sync with banks.

What do you hope to accomplish in the next year with BudgetPulse?

We have worked extremely hard over the past few months to develop a completely brand new revamped site for BudgetPulse that will be released in mid June for everyone.  The site will be visually enhanced, easier to navigate, will have improved content and functionality, and even video tutorials.  For the fun of it as well we are working on some humorous videos for everyone to sit back and enjoy for a quick minute. 

Once the new release is out in June, we will get right back to working on our next release which will bring a group fund functionality, working on an iphone app, more extensive charts, and in the future will look to have the site in multiple languages for all our international users.  This is just a small list of items we will be working on.

Please subscribe to Budget Pulse’s blog and chat with Craig on Twitter.

 I’m doing two part interviews with different bloggers on two of my sites. The first part is here on my freelance blog at Vega Baja Productions and the second will be on Green Panda Treehouse. This week I had the wonderful chance of interviewing Philip from Wise Bread. 

If you’re a blogger and wouldn’t mind being interviewed, please feel free to contact me.

Who is your target audience when you’re writing on Wise Bread?

One reason that I started blogging at Wise Bread in the first place, and a big part of the reason that I haven’t tried to start any other money-earning blog, is that the natural audience for Wise Bread is so close to the target audience that I have in mind when I write:  People who are interested in living the good life through means other than buying more stuff–people who want to have the best, but who accept the notion that you can be happy having “the best” of only a few things, as long as they’re the right things.

My audience isn’t the only audience at Wise Bread.  For example, there are a lot of people who come for the “deal” posts–ways to get free or cheap stuff, strategies for handling coupons, etc.  I don’t tend to write such things, so it’s really good that some of my fellow Wise Bread writers do, because broadens our audience.

I guess, from my perspective, I’m not so much writing for a specific audience as I am writing about things that I care deeply about–and then hoping that people who are interested will find them.

(One big side-benefit of writing a blog is that I’m much less tempted to button-hole my friends and neighbors and tell them about my most recent economic worries or ask them whether they really get enough benefit from that second car to justify the expense.  I just write about it in my blog and figure that my readers are there because they’ve found themselves interested in what I write.)

 What do you hope to accomplish in the next year with your Wise Bread column?

Interesting question.  So far, I’ve never really had a plan that went much beyond the post I’ve been working on.  (A few times the post I was working on seemed to expand beyond the bonds of an individual post and I broke it up into 2 or 4 posts, but that’s not really the same as a plan.)

I guess at the moment I’d have to say that I expect I’ll do much the same as I’ve been doing.  But, now that you’ve planted the idea in my head, I realize that I ought to do some planning!

 How long have you been blogging?

I started keeping an on-line journal in early 2001.  I was hoping to attend Clarion, the science fiction and fantasy writers workshop, and I kept a journal where I wrote about my experiences:  Preparing the application, getting accepted, attending the workshop, and returning home to polish my stories and try to sell some.  This was in the days before blogging software.  I hand-coded my own pages in html and wrote my own php code to create forward and backward links from one page to the next.  The posts are still on-line.

I started blogging with actual blogging software in 2003 when I created an Esperanto-language blog to write about my activities in the Esperanto community.  I’ve upgraded that blog a time or two, but all the old posts are available (if you can read Esperanto).

My Wise Bread blog was the first one that included any effort at monetization.  I started writing there in June of 2007, right after I got word that my then-employer was closing the site where I worked.

What’s your blogging and fiction writing schedule?

I naturally tend to wake up around dawn.  (This didn’t work very well when I had to go to a regular job–I was up much earlier than necessary in the summer, while in the winter I would be late every day unless I dragged myself out of bed long before I was ready to.)

I like to sit down at the computer right after breakfast and work on fiction until I’ve written a solid chunk of whatever I’m working on, typically until time for an early lunch.  I’ll often use the early afternoon to work on a post for Wise Bread, although I’m flexible–if the fiction writing is going very well, I’ll stick to that for a while longer.

I use the late afternoon to work on writing-related tasks–preparing manuscripts for submission to magazines, doing research for blog posts, etc.  I generally take evenings off from work.  On weekends I usually try to fit in a bit of game playing with my brother, but otherwise I tend to treat the weekends much like any other days.

I do take advantage of having a very flexible schedule.  To be honest, what I really do is whatever I feel like; it’s just that I very often feel like writing.

When the fiction writing is going well, I try to make a habit of not checking email or blog comments during the morning, but it’s sometimes hard to resist.  And when the fiction writing isn’t going well, I tend to spend a lot more time than I ought to on non-writing tasks–although this does usually entail more time spent reading and responding to reader comments, so it’s not all bad.

Do you batch write your posts or do you work more on the fly?

I just about don’t write ahead at all.  I have a folder of partially-written posts that didn’t quite gel, that I sometimes take a second stab at (or steal ideas from).  And, as I mentioned earlier, sometimes a post will grow large enough that I’ll decide to split it up into pieces.  The best example of that was a long post on “getting by without a job” that I ended up posting as a series of 4 posts.  (Here’s a link to the first post in that serieshttp://www.wisebread.com/getting-by-without-a-job-part-1-losing-a-job )

Sometimes, though, when I get more than one idea that I’m really excited about, I’ll go ahead and write a series of posts one right after the other.  That’s pretty rare, though.  On a typical day, I have no finished posts that I haven’t already posted.

As a blogger, what do you do that gives you the biggest bang for your buck in bringing in traffic?

The main thing I try to do is produce great content over and over again.  I figure if I do that, the traffic will come.

I do try to pick titles for my posts that will help bring in Google traffic.  That is, when I write a post, I try to put myself in the shoes of people who want to find my post, guess what search terms they would use, and make sure that my title looks a lot like the searches that might bring people to my post.  (Related to that, I also try to use search terms in the title and alt-text of my pictures.  I don’t do particularly well at that, but I see a lot of posts that don’t even try–they have pictures where the title and alt-text are either blank or something meaningless like the filename from the camera.  That’s a terrible waste of opportunities for people to find the post.)

There’s some initial value in titles like “Nine nifty notions for natural nutrition,” but I don’t think they offer continuing value.  You’re much better of with something like “Choosing natural foods” or “Natural foods on a budget” or “Nine tips for nutritious natural foods.”  A title like that is much more likely to bring continuing traffic.

I guess the other thing I do to bring in traffic is try to be a member of the community of frugal and personal-finance bloggers. I read blog posts, and when I see a post where I think I can make a useful comment, I go ahead and write it.

I found early on that there was no point in writing a post that offered a URL and said nothing more than, “You might be interested in this post that I wrote on the same topic.”  No one follows those links.  However, if you write a longer comment, where you expand on (or partially contradict) the original post, and then include a link at the end, you’ll sometimes pick up some traffic.  It may seem like giving away the store, but it works a lot better.  In fact, thoughtful comments that don’t include a link to any particular post seem to work about as well as anything–after seeing an occasional useful comment over a period of days or weeks, people begin to recognize your name.  Eventually they come to check out your blog because they’ve seen that you write stuff that’s interesting to them.  That’s when you have your chance to pick up another regular reader–something a lot more valuable than one or a few reads of a single post.

Thanks again Phlip for a wonderful interview!

Please subscribe to Wise Bread and chat with Philip on Twitter.